The Samsung Galaxy E5 and Galaxy E7 officially unveiled

Despite of that Samsung hardly ever mentioned the word "smartphone" at CES 2015 yesterday, the undisputed, yet troubled market leader today announced the company's mid-range portfolio for 2015. During the official announcement of the Galaxy A5 and Galaxy A7 in India, Samsung decided to show us what it's been brewing during the past few months or so.

The Samsung Galaxy E5 and Galaxy E7 are mostly mid-range devices, though the E7 is somewhat gravitating toward the upper mid-range one segment. They are to be viewed as cheaper alternatives to the A5 and A7. They both employ 7.3mm-thin aluminum unibodies, which makes them similar to the A5 and A7. The design is also reminding us of the A5 and A7.

The Samsung Galaxy E7 comes with a 5.5-inch, 720p Super AMOLED display, a quad-core SoC humming at 1.2GHz, 2GB RAM, 16GB on-board storage, a microSD card slot and a 13MP rear snapper, 5MP front-facing selfie one, a 2,950mAh juicer and two SIM card slots. The phone is priced at about $363.

The Samsung Galaxy E5, on the other hand comes with a 5", 720p Super AMOLED display, quad-core chipset running at 1.2GHz, 1.5GB of RAM, 16 gigs of available storage, and an 8MP rear shooter, 5MP front-facing one, a 2,400mAh battery, a microSD slot, and two SIM slots.

It is priced at about $305.

Both the Galaxy E5 and E7 are running Samsung's own TouchWiz UI over Android 4.4.4 KitKat, but Samsung said that they'll be receiving Lollipop in the future. We don't know about the International availability at this moment.

For more news, stay tuned !